Media coverage

NFC-enabled smart packaging is a real opportunity for retail

NFC-enabled smart packaging is a real opportunity for retail

Mass-market smart packaging is becoming economically viable.

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Flexible electronic circuits: bend it, shape it, any way you want it

Flexible electronic circuits: bend it, shape it, any way you want it

The potential applications of thin, flexible electronic circuits are tantalising, but will researchers find their ambitions lie outside the laws of physics?

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Get smart

Get smart

Gillian Ewers, VP Marketing at PragmatIC looks at reinventing packaging as a fully interactive customer engagement tool.

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The Times - A trillion ways for all to join the data revolution

Tipping point: It’s early days for Scott White, but he has a big vision — helping to level the playing field with the technology giants.

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PragmatIC at LOPEC: Electronics reinvented for trillions of things

PragmatIC at LOPEC: Electronics reinvented for trillions of things

In the last few years several brands have experimented with NFC enabled smart packaging, but these trials have primarily been in low volume marketing campaigns. A significant reduction in cost is required to progress to high volume, mass market roll out.

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