Glimpsing the horizon at drinktec

Glimpsing the horizon at drinktec

drinktec, the world's leading beverage technology fair, brought glimpses of the next technological advances in packaging.

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What happened to the promise of NFC in smart packaging?

What happened to the promise of NFC in smart packaging?

Gillian Ewers, VP Marketing PragmatIC, believes we're not far from a price revolution in NFC and widespread adoption of this technology.

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Smart packs to engage with today’s consumer

 Smart packs to engage with today’s consumer

From marketing to counterfeiting, active and intelligent packaging is being developed at a rapid pace, writes Andrew Manly.

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