Active and intelligent packaging helps to combat counterfeiting and can engage consumers. Tony Corbin finds out if can also help brands achieve sustainability goals.
Diagnostic samples bound for one of the U.K.’s NHS pathology labs get low-cost RFID labels that save packaging, staff, and operational costs, among other benefits.
Counterfeiting has moved on from small-scale operations to big business. Elisabeth Skoda shines a light on solutions aimed at luxury packaging, pharmaceuticals and fast-moving consumer goods ranging from holograms to printed on-pack and on-blister codes a